{"id":21922,"date":"2026-05-28T09:33:42","date_gmt":"2026-05-28T07:33:42","guid":{"rendered":"https:\/\/www.pkf-attest.es\/tecnologia\/novedades-itc\/evento-agentforce-world-tour-barcelona-2\/"},"modified":"2026-05-28T09:33:42","modified_gmt":"2026-05-28T07:33:42","slug":"evento-agentforce-world-tour-barcelona","status":"publish","type":"novedades-itc","link":"https:\/\/www.pkf-attest.es\/tecnologia\/en\/novedades-itc\/evento-agentforce-world-tour-barcelona\/","title":{"rendered":"Agentforce World Tour Barcelona Event: CRM, AI, and Business Transformation"},"content":{"rendered":"\n<div class=\"wp-block-genesis-blocks-gb-columns gb-layout-columns-1 one-column gb-columns-center\"><div class=\"gb-layout-column-wrap gb-block-layout-column-gap-2 gb-is-responsive-column\" style=\"max-width:1200px\">\n<div class=\"wp-block-genesis-blocks-gb-column gb-block-layout-column\"><div class=\"gb-block-layout-column-inner\">\n<h3 id=\"h-pkf-attest-estara-presente-en-uno-de-los-eventos-clave-del-ecosistema-salesforce-donde-las-organizaciones-exploran-como-transformar-su-relacion-con-el-cliente-y-generar-impacto-real-en-negocio\" class=\"wp-block-heading has-text-color has-link-color wp-elements-1\" style=\"color:#099bbf\">PKF Attest will be attending one of the key events in the Salesforce ecosystem, where organizations explore how to transform their customer relationships and drive real business impact.<\/h3>\n\n\n\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-group is-content-justification-center is-nowrap is-layout-flex wp-container-core-group-is-layout-d05cb3ef wp-block-group-is-layout-flex\">\n<div class=\"wp-block-genesis-blocks-gb-columns gb-layout-columns-3 gb-3-col-equal gb-has-custom-background-color\" style=\"padding:20px;background-color:#fafafa\"><div class=\"gb-layout-column-wrap gb-block-layout-column-gap-2 gb-is-responsive-column\">\n<div class=\"wp-block-genesis-blocks-gb-column gb-block-layout-column gb-is-vertically-aligned-center\"><div class=\"gb-block-layout-column-inner\">\n<div class=\"wp-block-group is-nowrap is-layout-flex wp-container-core-group-is-layout-8f761849 wp-block-group-is-layout-flex\"><div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"100\" height=\"100\" src=\"https:\/\/www.pkf-attest.es\/tecnologia\/wp-content\/uploads\/sites\/2\/2024\/06\/Iconos_Estrategia-61.png\" alt=\"calendario del evento\" class=\"wp-image-14460\" style=\"width:38px;height:auto\" srcset=\"https:\/\/www.pkf-attest.es\/tecnologia\/wp-content\/uploads\/sites\/2\/2024\/06\/Iconos_Estrategia-61.png 100w, https:\/\/www.pkf-attest.es\/tecnologia\/wp-content\/uploads\/sites\/2\/2024\/06\/Iconos_Estrategia-61-80x80.png 80w\" sizes=\"auto, (max-width: 100px) 100vw, 100px\" \/><\/figure>\n<\/div>\n\n\n<p class=\"wp-block-paragraph\"><strong><strong>June 3<\/strong><\/strong><\/p>\n<\/div>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-genesis-blocks-gb-column gb-block-layout-column\"><div class=\"gb-block-layout-column-inner\">\n<div class=\"wp-block-group is-nowrap is-layout-flex wp-container-core-group-is-layout-8f761849 wp-block-group-is-layout-flex\"><div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"100\" height=\"100\" src=\"https:\/\/www.pkf-attest.es\/tecnologia\/wp-content\/uploads\/sites\/2\/2024\/06\/Iconos_Estrategia-59.png\" alt=\"hora evento\" class=\"wp-image-14462\" style=\"width:38px;height:auto\" srcset=\"https:\/\/www.pkf-attest.es\/tecnologia\/wp-content\/uploads\/sites\/2\/2024\/06\/Iconos_Estrategia-59.png 100w, https:\/\/www.pkf-attest.es\/tecnologia\/wp-content\/uploads\/sites\/2\/2024\/06\/Iconos_Estrategia-59-80x80.png 80w\" sizes=\"auto, (max-width: 100px) 100vw, 100px\" \/><\/figure>\n<\/div>\n\n\n<p class=\"wp-block-paragraph\"><strong>8:00 a.m.\u20136:00 p.m. <\/strong><\/p>\n<\/div>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-genesis-blocks-gb-column gb-block-layout-column\"><div class=\"gb-block-layout-column-inner gb-has-custom-background-color\" style=\"background-color:#fafafa\">\n<div class=\"wp-block-group is-nowrap is-layout-flex wp-container-core-group-is-layout-8f761849 wp-block-group-is-layout-flex\"><div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"100\" height=\"100\" src=\"https:\/\/www.pkf-attest.es\/tecnologia\/wp-content\/uploads\/sites\/2\/2024\/06\/Iconos_Estrategia-60.png\" alt=\"ubicaci\u00f3n del evento\" class=\"wp-image-14461\" style=\"width:38px;height:auto\" srcset=\"https:\/\/www.pkf-attest.es\/tecnologia\/wp-content\/uploads\/sites\/2\/2024\/06\/Iconos_Estrategia-60.png 100w, https:\/\/www.pkf-attest.es\/tecnologia\/wp-content\/uploads\/sites\/2\/2024\/06\/Iconos_Estrategia-60-80x80.png 80w\" sizes=\"auto, (max-width: 100px) 100vw, 100px\" \/><\/figure>\n<\/div>\n\n\n<p class=\"wp-block-paragraph\"><strong>CCIB, Barcelona<\/strong><\/p>\n<\/div>\n<\/div><\/div>\n<\/div><\/div>\n<\/div>\n\n\n\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"wp-block-paragraph\">The Agentforce World Tour Barcelona event has established itself as one of the leading gatherings in Spain for exploring how companies are evolving their customer strategies through CRM, data, and artificial intelligence.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Beyond the technology, these types of events reflect a reality: many organizations are no longer looking just for tools, but for concrete ways to improve their efficiency, automate processes, and make decisions that have a greater impact on the business.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">However, many companies still struggle to translate these initiatives into concrete results, making this type of event a key opportunity to understand what is actually working.<\/p>\n\n\n\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 id=\"h-que-es-el-evento-de-agentforce-world-tour-barcelona\" class=\"wp-block-heading has-text-color has-link-color wp-elements-2\" style=\"color:#0f3780\"><strong>What is the Agentforce World Tour Barcelona event?<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">This is an in-person event organized by <a href=\"https:\/\/www.pkf-attest.es\/tecnologia\/en\/crm\/salesforce\/\">Salesforce<\/a> that brings together companies, partners, and experts from the ecosystem to share experiences, real-world case studies, and new approaches to customer management.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">During the event, attendees will have the opportunity to learn about:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li class=\"has-text-color has-link-color wp-elements-3\" style=\"color:#000000\">new trends in CRM and artificial intelligence,<\/li>\n\n\n\n<li class=\"has-text-color has-link-color wp-elements-4\" style=\"color:#000000\">case studies in sales, marketing, and customer service,<\/li>\n\n\n\n<li class=\"has-text-color has-link-color wp-elements-5\" style=\"color:#000000\">automation initiatives and advanced data utilization.<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">However, what sets this event apart is not just the technology, but how these solutions are being applied in real-world settings.<\/p>\n\n\n\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 id=\"h-de-la-tecnologia-al-impacto-real-en-negocio\" class=\"wp-block-heading has-text-color has-link-color wp-elements-6\" style=\"color:#0f3780\"><strong>From technology to real business impact<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">One of the main challenges organizations face today is not gaining access to new tools, but ensuring that these tools produce tangible results.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">In this context, the key lies in:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li class=\"has-text-color has-link-color wp-elements-7\" style=\"color:#000000\">tailor solutions to the business model,<\/li>\n\n\n\n<li class=\"has-text-color has-link-color wp-elements-8\" style=\"color:#000000\">redefine business and customer relationship processes,<\/li>\n\n\n\n<li class=\"has-text-color has-link-color wp-elements-9\" style=\"color:#000000\">support organizational change.<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">This is where the focus shifts: technology ceases to be the center of attention and instead becomes an enabler of transformation.<\/p>\n\n\n\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 id=\"h-el-papel-de-pkf-attest-en-la-transformacion-digital\" class=\"wp-block-heading has-text-color has-link-color wp-elements-10\" style=\"color:#0f3780\"><strong>PKF Attest&#8217;s Role in Digital Transformation<\/strong><\/h2>\n\n\n\n<div class=\"wp-block-genesis-blocks-gb-columns gb-layout-columns-2 gb-2-col-wideleft\"><div class=\"gb-layout-column-wrap gb-block-layout-column-gap-2 gb-is-responsive-column\">\n<div class=\"wp-block-genesis-blocks-gb-column gb-block-layout-column gb-is-vertically-aligned-center\"><div class=\"gb-block-layout-column-inner\">\n<p class=\"wp-block-paragraph\">In this context, at PKF Attest, we help organizations turn their technology investments into tangible business results by transforming their business and customer relationship processes through Salesforce solutions and artificial intelligence.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">We support our clients in:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li class=\"has-text-color has-link-color wp-elements-11\" style=\"color:#000000\">defining your CRM strategy,<\/li>\n\n\n\n<li class=\"has-text-color has-link-color wp-elements-12\" style=\"color:#000000\">the adoption of tools tailored to their specific circumstances,<\/li>\n\n\n\n<li class=\"has-text-color has-link-color wp-elements-13\" style=\"color:#000000\">the automation of key processes,<\/li>\n\n\n\n<li class=\"has-text-color has-link-color wp-elements-14\" style=\"color:#000000\">improved data-driven decision-making.<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Our goal is not merely to implement technology, but to ensure that it has a real impact on the business.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Our participation in the Agentforce World Tour Barcelona reinforces our commitment to the digital transformation of organizations.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">During the event, PKF Attest will be present as a Salesforce partner, offering a space to share experiences, understand specific challenges, and explore opportunities for improvement in customer management.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">It will be an opportunity to connect with companies that are undergoing a transformation and to offer advisory insights based on real-world experience.<\/p>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-genesis-blocks-gb-column gb-block-layout-column gb-is-vertically-aligned-center\"><div class=\"gb-block-layout-column-inner\">\n<figure class=\"wp-block-image size-full is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"320\" height=\"620\" src=\"https:\/\/www.pkf-attest.es\/tecnologia\/wp-content\/uploads\/sites\/2\/2026\/05\/afwt-barcelona-cms-160x310_1776685008624001x4RX.png\" alt=\"salesforce-agent-worldtour- proud-sponsor\" class=\"wp-image-20763\" style=\"aspect-ratio:0.5161350914760133;width:203px;height:auto\" srcset=\"https:\/\/www.pkf-attest.es\/tecnologia\/wp-content\/uploads\/sites\/2\/2026\/05\/afwt-barcelona-cms-160x310_1776685008624001x4RX.png 320w, https:\/\/www.pkf-attest.es\/tecnologia\/wp-content\/uploads\/sites\/2\/2026\/05\/afwt-barcelona-cms-160x310_1776685008624001x4RX-155x300.png 155w\" sizes=\"auto, (max-width: 320px) 100vw, 320px\" \/><\/figure>\n<\/div><\/div>\n<\/div><\/div>\n\n\n\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 id=\"h-conclusion\" class=\"wp-block-heading has-text-color has-link-color wp-elements-15\" style=\"color:#0f3780\"><strong>Conclusion<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">The Agentforce World Tour Barcelona is not just a technology event, but an opportunity to understand how companies are transforming their customer relationships and creating sustainable competitive advantages.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">In an environment where many organizations have already invested in technology, the difference lies not in the tools themselves, but in how they are applied. Having a strategic approach and the right support is what enables organizations to turn the potential of CRM and artificial intelligence into sustainable competitive advantages.<\/p>\n\n\n\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n<div class=\"full_width_with_cta_banner\" style=\"background-color:\">  \r\n  <div class=\"full_width_with_cta_banner_container gb-layout-column-wrap gb-block-layout-column-gap-2 gb-is-responsive-column\">\r\n    <div class=\"full_width_with_cta_banner_main\">\r\n      <h3 class=\"full_width_with_cta_banner_title\">\r\n        Salesforce and AI in Your Organization      <\/h3>\r\n      <div class=\"full_width_with_cta_banner_text\" >\r\n        Turn your data into decisions, improve efficiency, and accelerate business performance with a strategic, proven approach.      <\/div>  \r\n      <div class=\"full_width_with_cta_banner_cta\">\r\n          <a href=\"https:\/\/www.pkf-attest.es\/tecnologia\/en\/crm\/salesforce\/#contactosalesforce\" title=\"Contact an expert\">Contact an expert<\/a>\r\n      <\/div>\r\n    <\/div>\r\n  <\/div>\r\n<\/div>\r\n<\/div><\/div>\n<\/div><\/div>\n","protected":false},"featured_media":20761,"template":"","categories":[],"tags":[185,193,218],"novedades_itc":[],"class_list":["post-21922","novedades-itc","type-novedades-itc","status-publish","has-post-thumbnail","tag-article","tag-crm","tag-salesforce","entry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v28.7 (Yoast SEO v28.7) - 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